Sonos

IFA

 

Client:  ZIBERT + FRIENDS

Location: IFA, Berlin

Technology: Lighting, Video, Logistics

Service: Consulting, Planning, Organization, Realization, Follow-up project

 

Sonos Pavilion

For Sonos' appearance at the IFA trade show, a custom, temporary structure was erected on the outdoor grounds, complementing the traditional exhibition stand. The basic modules were industrial containers, with their interiors fully clad to represent the different Sonos lifestyle environments. This container village was covered by a large roof, while the open areas and containers were surrounded by a layer of open, black gauze. This design connected the structure into a single unit, making it appear like a semi-transparent monolith.

LIMELIGHT’s role was to enhance and stage the brand experience and the desired feel-good atmosphere through lighting design and video projections.